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9 Empathy Exercises that Help Product Teams Improve CX

June 26, 2018 By Nichole Elizabeth DeMeré

What is empathy? Empathy is the ability to understand and share the feelings of another. For Product Managers looking to…

Filed Under: Product Dev Tagged With: Wootric

Find Your Tribe: How Modern Marketers Use NPS to Drive Growth

July 12, 2016 By Lisa Abbott

Tesla Owners and Fans

The best way for marketers to learn strategies for how to grow a company is to harness the experiences of…

Filed Under: How to NPS, Marketing & CX

6 Tips to Make Your Customer Service Emails More Effective

January 14, 2019 By Grace Carter

When you work in customer service you deal with hundreds of emails in a day. So, it can be easy…

Filed Under: Success Tagged With: Wootric

Do You Need a CX Operations Manager?

August 31, 2020 By Nichole Elizabeth DeMeré

CX Operations, or Customer Operations, is all about the systems, automation, and lines of communication that make possible a unified,…

Filed Under: Marketing & CX, Product Dev, Success

How Sentiment Analysis Improves Employee Engagement in Healthcare

October 19, 2018 By Lisa Abbott

Employers know that hiring individuals who are a good fit is important to the company’s ultimate success, but not everyone…

Filed Under: Marketing & CX, Sentiment & Text Analytics Tagged With: Wootric

What is NPS: the Concept and Formula

January 21, 2021 By Dana Fugate

Two-Step-in-app-NPS-Survey

You hear the term tossed around in most any meeting focused on customers: “What’s the NPS? How many Promoters do…

Filed Under: How to NPS Tagged With: Wootric

What is easy?

March 25, 2014 By Jessica Pfeifer

It’s a concise and powerful word. Easy is simple, easy is effortless. Easy takes me to a place where I can free up valuable time to focus on other things, perhaps things that matter more. Or perhaps things that are more complex. I can get the fundamentals out of the way, and get to the meaty, challenging bits.

Filed Under: Marketing & CX, Product Dev, Success

B2B Now Feels B2C. Here’s How to Consumerize Your Enterprise Product

February 25, 2021 By Dana Fugate

Customer expectations drive the value of CX. Continuously meet or exceed expectations, and delighted customers will return and even become…

Filed Under: Marketing & CX, Product Dev Tagged With: Consumerization of B2B, Wootric, Wootric2

NPS: A Big Metric in a Small Package

June 19, 2014 By Jessica Pfeifer

Wootric - Maximize Customer Lifetime Value

There’s been some great chatter over the past year about the most meaningful metrics to measure in an online business. I’ve seen posts by growth hackers (Brian Balfour, Hubspot), VCs (Kevin Colleran, General Catalyst), and influencers (Danny Crichton, TechCrunch) talking about the ‘essentials’ — the numbers that are worth the time to track, and the ones that help you, your team, and present or future investors gauge your progress and success as an organization.

Filed Under: Marketing & CX, Product Dev, Success

Introducing Wootric

March 25, 2014 By Jessica Pfeifer

Wootric - Maximize Customer Lifetime Value

Wootric is a modern customer delight tool for online businesses.

Filed Under: Company

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