Customer support interactions are an integral part of the customer journey, but sometimes SaaS companies forget about the Support department—rendering it the redheaded stepchild of the Customer Experience (CX). Maybe it’s due to collective denial of the fact that some users will struggle with a product no matter how amazing it is? Or maybe Support […]
Wootric ranks #1 in ROI in Experience Management | G2 Grid Report for Fall 2020
Wootric, the CX management platform for maximizing customer lifetime value (CLV), has been recognized as a High Performer in the G2 Crowd Grid Report for Experience Management for Fall 2020. Wootric also outperforms the category on all satisfaction measures including ease of use. Notably, Wootric, which seeks to drive business outcomes from customer experience efforts, […]
NPS Surveys: Five Strategic Reasons to Target by User Group
Five years ago, back when it was still common for software companies to gear up for an annual NPS email survey campaign, we made a name for ourselves with a “set and forget” in-app Net Promoter Score survey program. Wootric’s early growth was built on this modern, always-on approach: Survey all users on a 90-day […]
How Tech Uses CX Metrics to Find Bottlenecks to Product Led Growth
We are all competing in the End User Era now. Investor Blake Bartlett coined the term “End User Era” to capture an important shift that is happening on an organizational level across industries: “Today, software just shows up in the workplace unannounced. End users are finding products on their own and telling their bosses which […]
Wootric-Freshdesk Integration Helps Improve Customer Support
We are excited to announce a new integration with Freshworks that enables cloud-based businesses to optimize the customer support touchpoint, a crucial moment in every customer journey. The integration is now available on the Freshworks Marketplace. The integration between Wootric and Freshworks’ omnichannel helpdesk, Freshdesk, enables businesses to immediately trigger a personalized Wootric microsurvey upon […]
Customer Experience in the Era of Product-Led Growth
Executives and end-users look for different things when choosing software products. An executive, for example, might be more interested in ROI and scalability, while the end-user often cares more about just getting their work done, quickly and easily. There was a time when executives were the gatekeepers who decided which B2B software products their companies […]
How to Use Slack & Microsoft Teams to Gauge #WFH Employee Experience
Working from home is a big, sudden adjustment for your employees. Your people are figuring out how to get their jobs done while managing childcare and sourcing toilet paper. They are learning how to use new technology platforms like Zoom–communication tools that remote workers have been using for years. And it’s a lot. Business leaders […]
Understand how your team is doing with free employee pulse resources from Wootric
RESPONDING TO COVID-19 Everything has changed. How are your people doing? Understanding how your employees are feeling right now has never been more important, nor more difficult. Let us help. Wootric is offering free employee pulse tools to help you stay connected to your teams. The program includes access to our CXInsight text analytics platform […]
How to Retain Customers in a Time of Crisis: A CX To-Do List for SaaS Companies
Financial markets are sliding, a pandemic is spreading around the world, and every company is scrambling to respond to quickly changing circumstances. Planned investments that were intended to drive growth — like hiring, media spend and software purchases — are being reevaluated as business leaders are forced to triage what they need to do to […]
Improving Customer Experience is Faster, Easier with the Wootric-Segment Integration
No industry is exempt from the need to deliver superior customer experience, and none more so than the highly competitive technology sector. Improving customer experience requires listening to customers and incorporating their data and their feedback into your CX strategy. Data-driven decisions are key to success–and that’s a challenge. Easily combine customer feedback with other […]
