Companies are dedicating significant resources to analyzing and improving customer experience. And it’s with good reason: customers that have great experiences stick around. Their loyalty and positive word-of-mouth can become a competitive advantage that drives growth and profitability. Yet research by Customer Think reveals that only a third of customer experience (CX) programs deliver tangible […]
Wootric Announces New AI Insights and Global Targeting for Enterprise Customer Experience Champions
With new product enhancements, Wootric empowers CX champions to evangelize and democratize insights from customer and employee journey feedback, at scale. SAN FRANCISCO – September 18, 2019 – Wootric, the leading modern software for the CX champion, today announced the release of new advanced code-free targeting and AI-driven features that democratize access to CX insights […]
Tech Trends in Customer Experience Management that Every CX Champion is Evaluating
Now more than ever companies must listen and respond to customer feedback. Positive customer experience not only wins you loyal customers but also brand advocates. On the other hand, a single bad experience can mean that customer loyalty takes a hit. As a customer experience champion, you are at the forefront of the battle to […]
Lee Jacobs on the Connection Between Customer-Centricity and Startup Success
We recently sat down with early stage investor Lee Jacobs to get his take on the connection between customer centricity and startup success. Wootric: Hi Lee! Tell us about your career and how it led you to investing in early stage entrepreneurs. Lee Jacobs: I was always interested in early technology. When I was at […]
Has your NPS program become…boring?
As purveyors of customer experience management software, we are fans of using the Net Promoter Score (NPS) system to boost customer happiness. NPS is the wildly popular customer loyalty metric that is used by Fortune 500 companies and startups alike to building customer centricity. It credited with driving customer retention and revenue growth. Yet there […]
G2 Crowd Grid for Enterprise Feedback Management (Winter 2019)
We’re delighted to share that Wootric has once again been recognized as a “High Performer” in the G2 Crowd Grid Report for Enterprise Feedback Management. “In a few short years, the Wootric platform has evolved from an NPS survey tool to an AI-powered, enterprise-ready Voice of Customer solution. The fact that we have garnered stellar […]
How Sentiment Analysis Improves Employee Engagement in Healthcare
Employers know that hiring individuals who are a good fit is important to the company’s ultimate success, but not everyone recognizes that hiring is just the beginning. In the healthcare industry in particular, where burnout rates have been increasing at alarming rates, monitoring employee sentiment and getting feedback to improve their engagement is crucial to […]
The CX Tipping Point: When is Buying Text & Sentiment Analytics Worth it?
The potential for machine learning to elevate the customer experience has everyone buzzing. But AI-powered text and sentiment analysis may not be worth it for everyone. It is certainly not a cure-all for your CX woes, but it is an incredible solution for specific problems that CX pros may face. Enhancing a mature CX program […]
Marketing Strategies to Revitalize Your SaaS Customer Engagement
Marketing a SaaS (software as a service) company presents some unique challenges. Since you’re providing a service over time (ideally a long period) and likely operating on annual or monthly contracts, customer retention is more important (and often more difficult) that it is for other businesses. For a SaaS marketing strategy to work, you can’t […]
How SaaS Companies Hire & Scale Customer Success: Perspectives from Leaders at JobScience & brightwheel
Great news! Your company is growing fast. If you are responsible for scaling the Customer Success team though, it can be daunting. You need more CSMs to support all of the new customers your Sales team is bringing in the door. How do you recruit? Who do you hire? How can you ensure new hires […]
