A customer journey map is a diagram of all the places customers come into contact with your brand, online or…
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3 Must-Haves for a Successful CX Transformation
A few years ago, Forrester declared that we have entered “the age of the customer” — a fundamental shift of…
In-app, Email or SMS Surveys? How to Choose the Best Customer Feedback Channels for Your Business
Omni-Channel Customer Feedback You know your business inside and out. You know that listening to customers and responding to their…
New NPS Features: Intercom & Slack Integrations, MultiUser, Multi-Account & More
The development team is having a busy summer! Here is a review of new features now released to Wootric customers:…
Feedback Analytics Propels Wootric by InMoment to Leader Status in Spring 2021 G2 Report
Wootric by InMoment, the CX management platform for maximizing customer lifetime value (CLV), has been recognized as a Leader in…
How & Why You Should Customize the NPS Follow-up Question
There are a lot of ways to learn about your customers. You can pick up the phone, send out a survey, invite them to a customer event, or use a well-known method to learn more about who they are.
How to Get High Response Rates to User Surveys on Mobile
In this age of survey fatigue, getting users to engage with a survey in any medium is challenging. Mobile apps are no exception, and have their own unique constraints. The good news is that in-app surveys can provide a streamlined mobile experience that results in super-high response rates and meaningful feedback, too.
“Product Managers, Stop Worrying about Building the Wrong Thing on Schedule”: A Q&A with Laura Klein
Get ready for some straight talk about product management from Laura Klein, Principal at Users Know and Author of UX for Lean Startups. In this Q&A with Wootric, Laura talks about how to avoid the traps and excuses that can derail you from building what is most important to users, and how to keep your team aligned around customer experience.
Low Touch to High Touch: Customer Follow-up Strategies for Any Size Company
A good customer experience improvement program depends on two-way conversations between companies and their customers. It has been reported that…
How to Get More from Your Net Promoter Score Program
This post is a collaboration with our partner Amity, a powerful customer success software platform. NPS is a simple one-question…