A few years ago, Forrester declared that we have entered “the age of the customer” — a fundamental shift of power away from businesses to customers who now have the resources to get what they want, where, when and how they want it. These empowered customers are changing how business is done, whether companies are […]
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In-app, Email or SMS Surveys? How to Choose the Best Customer Feedback Channels for Your Business
Omni-Channel Customer Feedback You know your business inside and out. You know that listening to customers and responding to their needs is the key to staying competitive. Still, you might be struggling with where and when to survey your customers. A pop-up survey in your web app? Send them an email? What about a text […]
5 Effective Methods for Measuring Customer Loyalty
This week we are sharing this comprehensive post by Pascal van Opzeeland who originally published it on Userlike’s blog. The loyalty of your customers can be measured. It’s difficult, though, because loyalty is an intention. And one that people aren’t always honest about. While they’re closely related, the measuring of customer loyalty works differently than that […]
New NPS Features: Intercom & Slack Integrations, MultiUser, Multi-Account & More
The development team is having a busy summer! Here is a review of new features now released to Wootric customers: “One-touch” Integrations with Intercom and Slack Now it is easier than ever to push NPS scores and feedback to these two popular platforms. These integrations are free to all Wootric users. Sharing is caring 😊 […]
How to Get High Response Rates to User Surveys on Mobile
In this age of survey fatigue, getting users to engage with a survey in any medium is challenging. Mobile apps are no exception, and have their own unique constraints. The good news is that in-app surveys can provide a streamlined mobile experience that results in super-high response rates and meaningful feedback, too.
Feedback Analytics Propels Wootric by InMoment to Leader Status in Spring 2021 G2 Report
Wootric by InMoment, the CX management platform for maximizing customer lifetime value (CLV), has been recognized as a Leader in the G2 Crowd Grid Report for Feedback Analytics for Spring 2021. According to the report, “100% of users rated Wootric 4 or 5 stars, 90% of users believe it is headed in the right direction, […]
How & Why You Should Customize the NPS Follow-up Question
There are a lot of ways to learn about your customers. You can pick up the phone, send out a survey, invite them to a customer event, or use a well-known method to learn more about who they are.
“Product Managers, Stop Worrying about Building the Wrong Thing on Schedule”: A Q&A with Laura Klein
Get ready for some straight talk about product management from Laura Klein, Principal at Users Know and Author of UX for Lean Startups. In this Q&A with Wootric, Laura talks about how to avoid the traps and excuses that can derail you from building what is most important to users, and how to keep your team aligned around customer experience.
Low Touch to High Touch: Customer Follow-up Strategies for Any Size Company
A good customer experience improvement program depends on two-way conversations between companies and their customers. It has been reported that nearly half (43%) of customers don’t bother complaining because they don’t believe companies care. Get ahead of that stat by demonstrating your company not only wants the feedback, you act on it. The three-tiered approach […]
How to Get More from Your Net Promoter Score Program
This post is a collaboration with our partner Amity, a powerful customer success software platform. NPS is a simple one-question survey in which you ask your customer, “How likely are you to recommend our product to friends or colleagues?” Because NPS is a strong indicator of customer satisfaction across support, product, success, and more, it’s […]
