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A 4-Step Process for Aligning Every Employee Around Improving Customer Experience

A 4-Step Process for Aligning Every Employee Around Improving Customer Experience

June 7, 2016 By Wootric Team

Canada Geese Flying In Formation

The name of the game is collaboration. You may have an engineer delivering excellent code, or a business development associate…

Filed Under: Marketing & CX Tagged With: Wootric, Wootric2

“I Almost Lost a Customer When Our Champion Left”:
A Customer Success Story from Zuora

May 31, 2016 By Nichole Elizabeth DeMeré

In this final post in our series of Customer Success war stories, we have a sterling example of success. Rachel…

Filed Under: Success

An Early Customer Thinks They’ve “Outgrown” Your Product: A Customer Success Close-Call

May 19, 2016 By Nichole Elizabeth DeMeré

Sary Stefanski, ZenDesk Success Story

Here is Part 2 of our series, Customer Success Failure: How the Pros Lost Customers (and Learned from it). Pros share…

Filed Under: Success

Career Tip for Product Managers: Build Bridges, Not Just Products

May 3, 2016 By Nichole Elizabeth DeMeré

As a product manager, your vision drives the heart of your company. You might be responsible for the product development…

Filed Under: Product Dev

Zapier Integration is Live! Connect NPS, CSAT & CES Survey Data to All Your Apps

April 20, 2016 By Lisa Abbott

In case you haven’t heard, Zapier is the application that lets you easily “zap” data from one workflow application to…

Filed Under: Company, How to NPS, Marketing & CX Tagged With: Wootric

Announcing Wootric’s First Round of Funding

April 19, 2016 By Wootric Team

Wootric Founders

Today is an exciting day for Wootric. We founded Wootric in 2014 after realizing that businesses struggle when it comes to managing customer feedback…

Filed Under: Company

Tagging: How To Make The Most of Open-Ended NPS Feedback

April 6, 2016 By Lisa Abbott

The Wootric team is excited to announce a new feature: Tagging. A tag is a label you may create and optionally apply to individual NPS survey responses for the purpose of filtering, sharing and performing trend analysis. Our users can now create an unlimited number of custom tags and associate them with NPS responses.

Filed Under: How to NPS, Marketing & CX, Product Dev, Success Tagged With: Wootric

Eight Principles for Improving Customer Experience with NPS

April 4, 2016 By Melinda Gonzalez

The 8 Principles for Improving Customer Experience with NPS

In my last piece I shared my thoughts on the why Net Promoter Score is so popular. I’ll now share the NPS program model I recommend. It’s intended for the novice NPS program owner, as well as the veteran NPS program owner who isn’t getting the expected traction or results. This model has evolved since the four years when I implemented salesforce.com’s first ever NPS program across 15,000 employees. I’ve since modified it to make it more agile to fit the needs of small and mid-size clients.

Filed Under: How to NPS, Marketing & CX, Success Tagged With: Wootric

Why is Net Promoter Score so Popular?

March 28, 2016 By Melinda Gonzalez

Why is NPS So Popular Feature Image

Given the popularity of Net Promoter Score (NPS), maybe you are wondering if you should too adopt it too. As you consider whether NPS is right for your business, it might help to understand some of the reasons why it has become so popular in the first place.

Filed Under: How to NPS, Marketing & CX Tagged With: Wootric

What Happens When You Confuse Repeat Business with Customer Loyalty

March 21, 2016 By Lisa Abbott

Doesn’t it feel great when business is booming (or at least appears that way)? You’re not receiving any complaints, customers…

Filed Under: Marketing & CX, Success

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