“Soft skills” have traditionally been undervalued, and that’s slow to change. But more companies are realizing their worth. And even…
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More Than a Metric: The Net Promoter Score Cycle
Imagine a lion tamer in the center of a circus ring, whip in one hand, a wooden chair in the other. The lion stares at the man, unsure of its next move. The crowd waits anxiously for the lion to strike — but nothing happens. The angry lion has been tamed, without brute force or coercion.
What We Built in 2018: Text Analytics, Enhanced Survey Platform & More
Last year we blogged about how Wootric prioritizes people, product and process to build products that our customers love. We…
Two Big CX Trends: Why You Need Text & Sentiment Analysis of Survey Responses
Wootric’s text analytics platform analyzes survey responses using Natural Language Processing (NLP.) Learn More The challenge of open-ended feedback Qualitative feedback…
A Look Under the Hood: AI for CX at Wootric
by Prabhat Jha (@prabhatjha) and Ryan Smith (@rnsmith49) UPDATE May 2018: Read a current account of our progress here. Today…
Marketing Strategies to Revitalize Your SaaS Customer Engagement
Marketing a SaaS (software as a service) company presents some unique challenges. Since you’re providing a service over time (ideally…
How to Leverage Net Promoter Score to Boost Customer Retention
You don’t just want to appeal to new customers – you also want to keep your current ones coming back…
Product Managers: Why You Should Include Customer Success Milestones In Your User Flows
As a Product Manager, you develop user flows to chart how customers move from signup to successfully using your SaaS…
10 Things Every SaaS Business Should Know About Net Promoter Score
So you’ve been reading up on Net Promoter Score. Your colleagues in the SaaS world tell you that it’s the best way to take your customers’ pulse. You’ve seen a few case studies claiming it’s the only number you need to measure.
There is a Correlation between CX and Revenue Growth – and Here’s the Data to Back It Up
“Our conclusion: superior CX drives superior revenue growth.” – Harley Manning, Forrester “Customers who had the best past experiences spend…