Magoosh is all about making sure our students are well educated and happy. But we’re also a data-driven business that uses metrics to make decisions — vague notions of happiness are nice, but we want numbers!
In-product tools can be extremely valuable to a business. Google Analytics, Mixpanel, Optimizely, Crazy Egg…I’m sure we all have a few we can’t live without. But if your technical resources are constrained, even the easiest tools to install end up somewhere in the development pipeline. As the non-technical side of the house, I know how hard it can be to wait to test out a new shiny tool.
Here at Wootric we’re big fans of Intercom. We use it ourselves to have meaningful conversations with our customers. Not surprisingly, our customers also tend to share the same passion for reaching their own customers in product, in the experience.
We were a young company even within the framework of startups. When my business coach Shane Metcalf suggested I sit down with my co-founder to work on core values for Wootric, I was dismissive: It’s too early! We’ve only been doing this for a month. But he insisted that it is time to talk about core company values […]
Feedback is a powerful concept. The word itself sets you up for improvement—even success. And, so, for your online business (as a software-as-a-service (SaaS) provider with customers, a blogger with an audience, or an e-commerce product with a market), you want to solicit—heart-in-hand—feedback.